About The 11:11 Club

Hey, we’re The 11:11 Club — your new go-to brand where beauty meets realness.

Skye’s been in the beauty game for over 15 years, the past 2.5 running 11:11 Beauty Pro — a professional-only brand dedicated to giving artists top-tier products and tools to use within their salons. But the story doesn’t stop there.

The 11:11 Club was born out of the unexpected love we found creating our own brand of products, blending creativity with skin-loving formulas that fit everyone’s everyday vibe — not just professionals.

Behind the scenes, Gab — Skye’s husband and co-founder — keeps the engine running, making sure everything’s tight while Skye brings the energy front and center. Together, they’re building a brand that’s more than just products — it’s a movement, and you’re invited.

We’re all about club vibes — inclusive, unapologetic, and here for your unique glow. Whether you’re the busy boss babe, the mum who’s only got 5 minutes, the cozy weekend queen, or the wild-at-heart gal, we’ve got your back with beauty that fits your everyday.

No filters. No rules. Just real beauty for every skin, every style, every vibe.

If that sounds like your vibe, then join the club — we’re so excited to have you here!